Running low on marketing funds? COVID has been brutal?
Here are five things to kickstart your sales too. So you are not running with low funds.
Show proof. When you are posting on behalf of your company, show proof. Show you doing what you say you do. Show your product results. Show how to use your product. Show the 1, 2, 3 step by step.
Establish credibility. The second thing that you can do is to establish credibility. Remember, if a picture is worth 1000 words, a video is worth 1000 pictures.
Let me give you a quick example.
I’m, co-hosting a live stream with a doctor, and during the live stream, one of the patients viewing the livestream commented,
“The best doctor. The only doctor that was able to find.”
We took a print screen and reused it on Facebook, Instagram, Email, Blog post, and LinkedIn.
Do this to boost your credibility.
Someone else is saying something good about you. Not you talking about yourself.
Share bad experiences. One thing that works is saying something like, “Have you had this bad experience with a doctor? When this happened, we do XYC. So you don’t have a bad experience.”
Eliminate decision fatigue. Make it extremely easy for the person to find what they’re looking for, and remember what you are selling.
Demonstrate a genuine concern for them. You say you care. Show, don’t tell.
Btw, every week I send three brand new marketing ideas and if you want to receive them, visit angel anderson.com/newsletter and sign up for the 3-2-1 marketing newsletter,
- 3 marketing ideas from me every week
- 2 quotes from others.
- 1 marketing question for you.
Get the step-by-step, replicate them, and get the results that I and others are getting that you are not.