10 Simple questions to make a UNIQUE marketing plan

Some people overcomplicate things. Don’t be one of them.

Answer each question when creating or updating your marketing plan.

1. Determine your marketing objectives
2. What problem does your product solve?
3. Who’s the right customer?
4. How will these customers find your business?
5. How will I reach these customers?
6. How we make money
7. What actions do I need to take to achieve your marketing objectives?
   
   • An awareness marketing campaign?
   • A list building marketing campaign?
   • Community goodwill? the creation of a positive image of your Business in your community. 
   • Traffic generation? These promotions are designed to drive and attract traffic to a web page or location. 
   • Image. This involves the perception the public has of your Business. Is a fun place? Is a special destination? 
   • Increase sales? These are promotions that are designed specifically to make sales and higher profits per customer. 
   • Staff incentives? The attitudes and actions of your employees will be the first and sometimes the last impression customers get.

Read about the 7 Marketing Promotions You MUST do. 6 if you don’t have employees https://www.angelanderson.com/7-marketing-promotions-you-must-do-6-if-you-dont-have-employees/

8. What are the one time and recurring expenses?
9. Who will do the work?
10. How will we know it’s working?
11. What do we need to worry about?
12. What is the next action?

Once you are done answering these questions put it to action and adjust every 90 days.

Get a Copy of the Marketing Template

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You may disagree, but if your sales + marketing plan DOESN’T require tweaking every 90 days, you’re just not executing fast enough

• What worked well?
• What didn’t work well?
• What were the biggest sources of traffic and leads?
• What’s changed? (You know, like did a global freaking pandemic happen?)
• What else should we implement?

90-day reviews are the little hinges that can swing big doors.

Want help with your marketing plan?

Because you don’t have to do it all on your own, I can help you. If you want my help, here is what you have to do if you want my help. 

1. Schedule a zoom video meeting 👉 https://calendly.com/angelfanderson/video-meeting 
2. Be on time.

~ Angel Anderson