• Skip to main content
  • Skip to footer

Angel Anderson

Virtual Marketing Manager

  • Home
  • Start Here!
7 website improvements entrepreneurs should do in 2017

7 website improvements entrepreneurs should do in 2017

You know you should have your website updated you haven’t for one reason or another one. You add it to your to-do list and never get’s checked off.

But you have too if you want to use your website to help you fill your pipeline, assist you with follow-ups, build brand awareness, improve your search engine rankings and make more sales.

But there is a way you can update your website even if you are busy. Do one thing today, another tomorrow, and keep going until you are done.


Here are 7 things you can change or update your website this week.

  1. Monday – Description of your products & services
    • Watch video on YouTube
    • See the service I created in just 1 day
  2. Tuesday – Biography of you, your company or both
    • Changed my about page
    • Watch video on YouTube about the change
  3. Wednesday – Client list, testimonials, or endorsements
  4. Thursday – Photographs, illustrations or links to of your work
  5. Friday – Articles, videos, or audio that are educational, entertaining or inspiring
  6. Saturday – FAQ’s
  7. Sunday – Resources page

Description of your products & services

What should you update? Not everything. Pick one product or service you will like to focus on this year, right now.

Tip: Have a page with a list of all your products and services listed and linked to their individual pages.

Biography of you, your company or both

The about page should tell the reader it’s in the right place. Also how you can help them, show social proof, testimonials, or other reassurances.

7 website improvements entrepreneurs should do in 2017 https://t.co/V1Wtfx3oxT pic.twitter.com/e7g7hIgwO8

— Angel F. Anderson (@angelfanderson) January 1, 2017

Client list, testimonials, or endorsements

If you have messages from people saying how good you’ve done something, use it. If you don’t have any testimonials, start asking.

Additionally, you should request LinkedIn endorsements and use them on your website.

Tips: Start collecting video testimonials

Photographs, illustrations or links to of your work

This is obvious, but if you don’t have any right now, a good practice will be to start uploading them to places such as Youtube, LinkedIn, Pinterest, and Instagram to help increase your reach.

Articles, videos, or audio that are educational, entertaining or inspiring

Here are a few ideas:

  • Book review
  • Product review
  • Example article
  • Frequently asked questions
  • What ______Taught Me
  • App Roundup
  • Link Roundup
  • Service Roundup
  • Product Roundup
  • How-to articles
  • Life lessons are especially valuable

FAQ’s

FAQs help clarify potential clients questions and also help remove their objections.

Resources page

In yoru reosurce page, you should share a collection of your favorite resources. See mine for an idea

Check out my favorite resources

Tip

Create a swipe file with a list of all your relevant pages. This swipe file will save you a ton of time when doing social media or any online marketing for that matter.
Add one content upgrade.

At the end of the week if you haven’t updated your website, please hire me. Do not wait until you have free time because it’s not going to happen.

About Angel F. Anderson

World-class marketer. ❤️ #marketing for breakfast, lunch, & dinner. Read, learn daily. Can help with one thing or all your marketing needs. It's up to you.

Put your business in good hands

Whether you’re looking for a social media campaign or someone who can do it all for you, Angel Anderson can give your business that strategic edge to get you noticed by your target audience. If you’re ready to talk possibilities let’s meet by Zoom.

Schedule a Zoom Meeting

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Footer CTA

The 3-2-1 Marketing newsletter

Every week, 3 new marketing ideas from me, 2 quotes from others, and 1 question for you.

Get The First Idea Today!

  • About Angel F. Anderson
  • Business Resources, Tools & Apps
  • Testimonials
  • Get in touch
  • Marketing Articles

Copyright © 2021 · Web Hosting by DataViking